This is an overview of and guide for setting a **Campaign Tracker**. With a Campaign Tracker, you'll be able to automatically show tracking numbers to your website visitors from specific source channels, specific campaigns, referrers, PPC advertising, social media, and more.

> Note Campaign Trackers require our [Dynamic Number Swap](https://help.calltracker.io/hc/ct/articles/dynamic-number-insertion-dni) integration script to be installed on your website to dynamically swap your real phone number with a tracking number.

**How to setup a Campaign Tracker**

### Add a New Tracker

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/docs/trackers-empty.png)

To get started, go to **Trackers** and then follow the **Setup Tracking Number** button in the upper right hand corner.

### Choose Online & Campaign

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/docs/tracker-setup-1-online-offline.png)

In the setup wizard, the first question will ask you if you will use this tracker online or not. Campaign Trackers are for online marketing campaigns so you'll want to **choose Online**.

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/docs/tracker-setup-2-pool-campaign.png)

There are two types of online trackers available, **choose Campaign**.

### Setup and Number Swap Settings

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/docs/tracker-setup-3-campaign.png)

In this section, there are several things we need to do to configure the campaign tracker.

1. **Add a Tracker Name** - you'll want to give your tracker a name that will be easy to reference later in your call reports. The name normally corresponds with your campaign name.
2. **Destination Number** - add your **Destination Number** (where calls will be forwarded to).
3. **Choose Tracking Number Type and Number Prefix** - here you'll choose if you want to use a local or toll free number and the number prefix.
4. **Choose Which Visitors see the Tracking Number** - these settings will determine what visitors we will show the tracking number to on your website. You can configure these to configure pretty much any kind of online campaign you're running or you can choose to show the tracking number to everyone.

### Choose Your Number

On this screen you'll be able to choose the exact number that will be connected with the tracker. If you don't like any of the choices, use the "Find more numbers" button to refresh the numbers to see more options.

### Whisper & Recording Settings

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/docs/tracker-setup-transcription.png)

In the final step you decide what happens around the call itself. All three settings are optional, and all three can be changed later in [Tracker Settings](https://help.calltracker.io/hc/ct/articles/updating-tracker-settings).

* **Pre-Call Whisper Message** - a short message played to whoever answers, which the caller cannot hear. Something like "Call from the Facebook campaign" tells your team where the call came from before they say hello, which matters when one phone answers for several trackers.
* **Recording & Caller Message** - records the call, and plays your message to the caller first. Recording laws vary by state, so read [Call Recording and the Law](https://help.calltracker.io/hc/ct/articles/call-recording-legal) before switching it on.
* **Transcribe Call Recordings** - turns every recorded call into a written transcript, laid out as a conversation with the caller and the person who answered shown separately. Read a call in a few seconds instead of playing back five minutes of audio. See [AI Call Transcription](https://help.calltracker.io/hc/ct/articles/ai-call-transcription).

**Transcription only appears once recording is on**, because there has to be audio to transcribe. Tick **Recording & Caller Message** first and the transcription option appears beneath it.