In this article we'll go over how to setup [Google Analytics integration](https://calltracker.io/integrations/google-analytics/) and how to view the call data in your Google Analytics dashboard.

### Get your Google Analytics Measurement ID and Protocol API Secret

##### Find your Measurement ID

Inside your Google Analytics account, navigate to **Admin > Data Streams** where you'll find your "Web Stream" used on your website, view your stream details to see your **Measurement ID**.

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/ga-4-measurement-id-r1.png)

##### Create a Measurement Protocol API Secret

Inside the same Data Stream detail view, you'll also see **Measurement Protocol API Secrets**, create a new API Secret to be used for your phone call events.

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/ga-4-measurement-secret-step-1.png)
![](https://d2k1yc19c4o170.cloudfront.net/help-assets/ga-4-measurement-secret-step-2-r1.png)

### Add your Tracking ID to your Company Settings

With your Measurement ID and Measurement Protocol API Secret handy, navigate to **Company Settings > Integrations > Google Analytics** and add these to the settings to enable phone call events to be sent to your Google Analytics data stream.

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/ga-4-company-settings.png)

### Viewing Phone Call Events in Google Analytics

To view Phone Call Events in Google Analytics, go to **Reports > Engagement > Events** in the sidebar where you'll see an event name **phone\_call**.

![](https://d2k1yc19c4o170.cloudfront.net/help-assets/ga-4-phone-call-events.png)

### Data Sent to Google Analytics

We send the following data points to Google Analytics with each **phone\_call** event.

* **call\_id** - the id of the incoming call.
* **tracker** - the name of the tracker.
* **tracking\_number** - the tracking number called.
* **first\_time\_caller** - 'yes' if the caller is a first time caller, 'no' if it's a repeat caller.
* **value** - the value associated to the call, requires using the default call value from tracker settings.
* **medium** - the source channel (medium) for the call, only available for campaign and number pool trackers.
* **gclid** - the google click ID of the call if available.